Our Story
Nepra started in 2018 with a deep curiosity about food and a belief that we could make it better. Our roots are in gluten-free and free-from innovation, where our co-founders, Chadwick White and David Wood, learned firsthand that creating great products requires more than a great idea. It takes technical know-how, consistency, and an understanding of what actually works at scale.
For years, we worked behind the scenes. We developed formulations, solved ingredient challenges, and helped other brands bring better products to market. We excelled at building the things you never saw.
Today, we're bringing that experience forward.
Nepra is building a wellness platform where great products and businesses can thrive. We're creating our own brands, investing in infrastructure, and working alongside companies that share our belief that better-for-you can also create a bigger impact.
We are still ingredient people at heart. We care about what goes in a product, where it comes from, how it's made, and whether it delivers on its promise. That mindset continues to shape how we think about food, wellness, responsible sourcing, and the businesses we want to build alongside.
We believe growth should create more possibilities. That's why we're building Nepra differently, combining what we've learned with what we own and using both to build stronger businesses for the future.
Mission
Our mission is to build stronger health and wellness businesses that prove purpose and performance can grow together by improving the way people live, strengthening the businesses and systems behind the products they trust, and creating enduring value for our shareholders.
Core Values
People
Good people build great businesses.
We are self-starters who take ownership, communicate openly and enjoy solving problems together. We delegate to elevate and stay resourceful when things get difficult. We believe character matters and everyone is expected to bring something to the table.
Purpose
Make the better choice easier.
Better-for-you shouldn't mean complicated, unattainable, or something consumers have to force themselves to like. We build and scale products that make healthier choices easier, convenient, and more affordable because good ideas make a bigger impact when more people have access to them.
Planet
Play the long game.
There is rarely a perfect choice, but there is usually a better one. We make thoughtful decisions about sourcing, agriculture and manufacturing with an eye toward what works today and leaves us in a better position for tomorrow.
Performance
Profit gives ideas staying power.
We owe our shareholders disciplined decisions and a business capable of creating a return on their investment. We protect margins, pursue the right opportunities and put capital where it can create real value. Money is energy. We want to put it where it can compound.
Leadership